Tuesday, January 22, 2008

Bon Jovi's AFL Team buys radio studio naming rights

Inqlings: Soul-ful name for 'JJZ studio
By Michael Klein
Inquirer Columnist
Sports teams sell naming rights, but the Philadelphia Soul football franchise is going the other way.
Soul president Ron Jaworski and WJJZ (97.5) station manager Jim Brown tomorrow will announce that the smooth-jazz station will be broadcasting from Philadelphia Soul Studios. (Both entities dub themselves "the Soul of the City.")
It's part of a joint diversity program aimed at youth called Peace Through Music, which will send WJJZ's Michael Tozzi and Soul player Mike Brown into the community. Doubt that WJJZ will now play the music of Jon Bon Jovi, who owns the Soul with developer Craig Spencer.

(Though not mentioned, this franchise is in the Arena Football League.)

No comments: